Grateful to be with the global BRM community in Kansas City for World BRMConnect. I introduced PATH, a four-part framework—Purpose, Agility, Trust, Humanity—to elevate leadership in the age of AI.
P – Purpose | Lead with Purpose
A – Agility | Practice Leadership Agility
T – Trust | Make Trust Your Operating System
H – Humanity | Champion Innovation Rooted in Humanity
When people sense you are driven by PURPOSE—that what you’re doing truly matters—they lean in. Purpose inspires commitment. It unites people around a shared vision.
When they see you practice AGILITY—being flexible, adaptive, and open—they trust you can guide them through uncertainty. Agility isn’t about controlling every note; it’s about setting the rhythm, empowering others, and adjusting as the tempo shifts.
When people can count on your honesty, clarity, courage, and authenticity, trust flows. TRUST is our greatest currency in the age of AI—the safety net that allows people to explore boldly. Without it, everything falls apart.
And when people sense you value technology more than people, they disengage. But when they see you anchor innovation in HUMANITY—ethics, empathy, and fairness—they follow with confidence. Humanity keeps leadership grounded and ensures progress benefits all, not just a few.
When all four are strong, leadership will sustain meaningful change and creates lasting impact with purpose in the AI era.

